WhatsApp templates
Payment reminder WhatsApp templates
Payment copy is utility when it refers to an invoice or instalment the customer already has. An early-pay discount is marketing. A one-time code is authentication, and Meta will not let you decorate it.
Name the invoice number and the amount. Vague 'your payment is pending' text is hard to approve because a reviewer cannot see that a real bill exists. Pass both as variables and fill the samples with a realistic invoice id and an INR amount.
The overdue note stays polite and specific. Threats, legal language, and 'pay now and get 10% off' do not belong on a utility template. The OTP template at the end of this set is only for verifying a payment step, not for collecting the money.
Utility
Invoice due in 3 days
Utility WhatsApp template for an invoice due in three days, with invoice number, amount, and due date. No early-pay discount.
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Gentle overdue note
Polite utility WhatsApp template for an overdue invoice, naming the number, the amount, and how many days late it is.
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Payment received
Utility WhatsApp receipt confirming the amount, the invoice, and the reference number. No cross-sell.
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EMI due date
Utility WhatsApp template for an upcoming EMI, with the instalment number, amount, and debit date. No top-up offer.
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UPI link for an agreed invoice
Utility WhatsApp template that sends a UPI payment link for a specific invoice amount. The link must match the bill.
Open templateAuthentication
Payment verification code
Authentication WhatsApp template that sends a one-time payment code. No product name, emoji, or shop link. Copy-code button only.
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