Click to WhatsApp
Click-to-WhatsApp ads that land in a shared inbox
The ad opens a WhatsApp chat with your business number. Mark360.ai is where that chat is assigned, answered, and followed up. The ad itself is still created in Meta Ads Manager.
- Chat opens on your number
- Shared inbox
- Template follow-up
Free plan, no credit card required. Built on the official WhatsApp Cloud API.
Example chat
LeadI clicked the ad about the course.
Mark360.aiWhich city and start date should I note?
What happens after the click
The ad opens WhatsApp
Meta's click-to-WhatsApp placement starts a chat. You still build the ad in Ads Manager. Mark360.ai does not replace Ads Manager.
A bot asks the first questions
A lead-qualification flow can collect city, budget, or a date before a person joins.
A person takes the chat
Round-robin or a manual assign puts it on a rep. Unassigned shows what nobody has opened.
Shared inboxThe follow-up is a template
If the person goes quiet, a later message has to be an approved template. The free-form window does not stay open forever.
Campaigns
The ad opens WhatsApp
LeadHi, I saw the ad.
Mark360.aiWelcome. What do you want help with?
A bot asks the first questions
Mark360.aiWhat budget range should I pass to the team?
LeadAround ₹50,000.
Where the ad chat is handled
These are the product screens. The pipeline and conversion setup stay empty until a chat or a dataset is actually there.
Answer the first message
A WhatsApp trigger can fire on an incoming message and send a saved reply. Set that before the ad starts, so the click does not sit unread.
Qualified chats have a stage
The leads pipeline starts at zero. Stages run from new to contacted, qualified, and won. Counts appear after a chat is actually there.
CAPI stays off until it is connected
Click-to-WhatsApp conversion tracking uses Meta's Conversions API. Until a dataset is configured, this screen says it is not set up and there are no event mappings.
Set the path up before you spend on ads
01
Connect the number
The number in the ad and the number in Mark360.ai have to be the same WhatsApp Business account.
02
Write the first reply
A bot or a saved reply should answer in the first minute. The ad click is wasted if the chat sits unread.
03
Decide who owns it
Round-robin, a named assignee, or a queue. Say which one before the campaign starts.
04
Approve the follow-up
Submit the template you will send if they do not reply inside the care window.
What this page does not promise
Click-to-WhatsApp performance depends on the ad, the offer, and how fast you reply. Mark360.ai does not publish a conversion rate for ads run by customers.
A sourced reference point: companies that tried to contact a lead within an hour were nearly seven times as likely to qualify it as those that waited longer. That is a Harvard Business Review finding from 2011, not a Mark360.ai statistic. https://hbr.org/2011/03/the-short-life-of-online-sales-leads
The drawing beside this section is an example of that path, from reply to qualified to won. The figures on it are not Mark360.ai results.
No. You create the click-to-WhatsApp ad in Meta Ads Manager. Mark360.ai receives the conversation on the connected number.
Yes. The shared inbox assigns chats by round-robin or by hand, and people can mention each other in internal notes.
Yes. Mark360.ai has a Free plan at $0/month with no credit card required. Paid plans start with Scale at $19/month billed quarterly (list price $35/month). Scale+ is $99/month. WhatsApp messages are billed per message on top of the plan. Annual billing is 10% off.
Start free on Mark360.ai
Connect your WhatsApp number on the free plan and set up the first automation. Move to Scale at $19/month billed quarterly when you need more triggers, seats or campaigns.
Trusted by 100+ businesses. Free plan, no credit card.