The WhatsApp Business API, ready to use in one dashboard

The WhatsApp Business API (Cloud API) has no app of its own. Mark360.ai is the dashboard: templates, broadcasts, bots, Flows and a team inbox. Developers get API tokens and webhooks. There is no setup fee.

  • Zero setup fee
  • API tokens and webhooks
  • Prepaid per-message billing

Trusted by 100+ businesses. Official Meta Business Partner.

API dashboard
Illustration of the Mark360 dashboard on the WhatsApp Business API. The sidebar lists Inbox, Campaigns, Templates and Analytics. A chat with Priya about order 1042 sits next to a chart of sent, delivered and read messages.

Trusted by 100+ businesses. Mark360.ai is an Official Meta Business Partner.

WhatsApp has more than 3 billion monthly active users.
Mark Zuckerberg, Meta Q1 2025 earnings call, 30 April 2025. Source
Paid messaging on WhatsApp passed a $2 billion annual run rate in Q4 2025.
Meta Q4 2025 earnings call, January 2026. Source
“Business messaging should be the next pillar of our business.” — Mark Zuckerberg, Meta.
Meta Q1 2025 earnings call, 30 April 2025. Source

What you get on top of the API

Templates, the team inbox, and webhooks in one dashboard.

Approved templates

Marketing, utility and authentication templates with a live WhatsApp preview.

Template library
Mark360 template library with the All filter selected. Cards include new_product_for_customers, a product marketing catalogue template, and cash on delivery confirmation, each with a WhatsApp preview and a Use Template button.

Tokens and webhooks

Generate tokens with send_messages and send_templates permissions, and subscribe to message and template webhooks.

Tokens and webhooks
Illustration of an API token with send messages and send templates permissions, webhook subscriptions for messages and templates, a JSON payload, and a phone preview of a customer chat.
API tokens
Mark360 API tokens page with an empty list that says no tokens have been added, zero total, active and expired counts, and a Generate Token button.
Webhook subscriptions
Mark360 webhook configuration with an empty endpoint URL field. Message and template event subscriptions are both switched off.

See what the API is doing

Delivery, read and failure rates for the WhatsApp channel, with hourly charts.

A website button into the same number

Create a chat widget so site visitors open WhatsApp without hunting for the number.

Several agents, one number

WhatsApp and Instagram in one list, with assignment and permissions.

Every message has a price

Transaction History shows category, unit price and status for campaigns and one-to-one chats.

Who the API is for

Marketing

Template broadcasts to people who opted in.

Support

A shared inbox instead of one phone.

Developers

Tokens and webhooks when the dashboard is not enough. Docs live at /api-docs.

Get API access

Sign up, connect the number, approve a template, recharge as you send.

  1. 1

    Sign up free

    Create a Mark360.ai workspace. There is no setup fee.

  2. 2

    Connect WhatsApp

    Link your business number to the Cloud API and set the profile.

  3. 3

    Get templates approved

    Build templates and submit them to Meta.

  4. 4

    Go live

    Broadcast, automate and reply. Recharge credits as you send.

Setup steps
Illustration of four setup steps: sign up, connect the business number, approve a template, and go live. A phone preview shows an order message marked delivered.
WhatsApp profile
Mark360 WhatsApp business profile form with an about line, a business description, category set to Other, and the website mark360.ai. The street address is blurred.

What is the difference between the app and the API?

The WhatsApp Business app is for one phone and manual chats. The Business Platform has no app UI of its own. You use it through a provider such as Mark360.ai to get templates, broadcasts to opted-in users, bots, multiple agents and integrations.

API on Mark360.ai versus the Business app

Mark360.ai is not 360dialog. It is a separate company, founded in 2024 in Surat.

Compared with the public alternative named in the column.
CapabilityWhatsApp Business API on Mark360.aiWhatsApp Business app
UsersMultiple agents with permissionsLimited linked devices
OutboundApproved templates to opted-in contactsBroadcast lists of saved contacts
AutomationBots, AI agents, drips, workflowsGreeting, away and quick replies
IntegrationsShopify, Razorpay, Zoho, Sheets, plus the APINone
BillingPer message by categoryFree

Connects to the tools you already run

These connections are in the product catalog. Developers can also call the API and webhooks.

  • Shopify
  • Google Sheets
  • Razorpay
  • Zoho
  • Stripe
  • Twilio
  • Shiprocket
  • GoKwik
  • SMTP
  • Shopflo
  • FlexyPe
  • Super Money

Security and data

Official Meta APIs

WhatsApp and Instagram connect through Meta’s official APIs. Mark360.ai does not ask for your password.

Opt-in and opt-out

Campaigns go to people who opted in. An opt-out keyword removes a contact from future campaigns. An opt-in keyword can subscribe them again.

Private by default

Recipient numbers and private conversations stay in the account. Agent access is set per module.

API access with a published plan price

Free is $0. Scale is $19/month when billed quarterly, Scale+ is $99/month, and Enterprise is custom. The price shown is the final published price.

Free
$0/ month
  • 1 automation bot
  • 1 agent seat
  • 500 automation triggers
  • Instagram DM and comment automation
Scale
$19/ month

10% off when billed annually. The price above is the published quarterly price.

  • No-code automation builder
  • 5 bots and 5 campaigns / month
  • 1,000 triggers and 2 WhatsApp flows
  • Omnichannel inbox
Scale+
$99/ month

10% off when billed annually. The price above is the published quarterly price.

  • AI support agent
  • Knowledge automation
  • 30 bots on the INR plan / 10 bots on the USD plan
  • Priority support
Enterprise
Custom. The published price field is not a self-serve amount.

10% off when billed annually. The price above is the published quarterly price.

  • Unlimited bots, campaigns, and seats
  • Number masking
  • IP restrictions
  • Priority support

Marketing PRO and Scale Pro are published in INR only, so they stay hidden on USD. Open the pricing page.

India message totals

A marketing message is ₹0.94 and a utility message is ₹0.138. Those are Mark360.ai’s totals in India. This is arithmetic, not a revenue forecast. Meta publishes its own rate card.

Marketing
₹940.00
Utility
₹138.00

WhatsApp Business API questions

Access, fees, the app, and how this differs from 360dialog.

Talk to us

The WhatsApp Business API, also called the WhatsApp Business Platform or Cloud API, is Meta’s interface for messaging customers at scale, with templates, automation and multiple agents. Mark360.ai gives you a dashboard on top of it.

Sign up on Mark360.ai, connect your business number through the Cloud API, and complete your WhatsApp business profile. Business verification raises your limits.

No. Mark360.ai’s pricing page lists zero setup fee for the WhatsApp Business API.

In India, a marketing message costs ₹0.94 and a utility message ₹0.138 on Mark360.ai. That is our total price. Rates differ by country and category. Meta publishes its own rate card at developers.facebook.com/docs/whatsapp/pricing.

Mark360.ai’s demo workspace runs on WhatsApp Coexistence, which lets a number use the app and the API together. Check eligibility for your number.

No. Mark360.ai is a separate company, founded in 2024 and based in Surat, India.

Yes. Generate API tokens with send_messages and send_templates permissions, and subscribe to message and template webhooks. Docs are at /api-docs.

Start free on Mark360.ai

Connect your WhatsApp number on the free plan and set up your first automation today. Upgrade only when you need more triggers, seats or campaigns.

Trusted by 100+ businesses. Free plan, no credit card.