Marketing template
Monsoon package
Meta category: Marketing
Marketing templates promote, recommend, or try to bring someone back. Meta bills them as marketing messages. The person needs a valid opt-in, and the copy cannot be dressed up as a shipping or payment update.
This sells a package to people who have not booked it. Seasonal demand does not make it utility.
Template body
Hi {{1}}, the monsoon package to {{2}} with {{3}} is priced from {{4}} for travel in the window on the page. It is a new booking, not a change to a trip you already have.Sample values
Submit these as the examples Meta reviews. Replace them with your own customer data only at send time.
| Variable | Sample |
|---|---|
| {{1}} | Lata |
| {{2}} | Coorg |
| {{3}} | two nights and breakfast |
| {{4}} | Rs 14,500 per person |
Buttons
See dates
Website link
https://trail.example/p/{{1}}
Sample: https://trail.example/p/coorg-monsoon
Not travelling
Quick reply
When to use it
Send it to contacts who opted into trip ideas, in the weeks you can still operate that package. 'From Rs 14,500' has to be a price a guest can actually book on the page for the stated inclusions, not a teaser that adds tax later without saying so.
Do not send it to someone in the middle of a support thread about a delayed flight. The body says this is a new booking. Mixing it with a live PNR is how a utility conversation turns into a complaint.
Tips for getting it approved
- Inclusions in {{3}} must match the page.
- No 'limited seats' unless the page shows a cap.
- The decline reply should stop seasonal promotions.
Frequently asked questions
Can past guests get this as a service message?
No. A previous booking is not an open transaction. This is marketing and needs opt-in.
What if monsoon dates shift?
Keep the window on the page, as the body does. Do not bake 'July only' into the approved text.