Utility template
Delivered
Meta category: Utility
Utility templates confirm or update something the person already asked for: an order, a booking, an appointment, or a payment they owe on an existing invoice. A discount, a new product, or a 'while you are here' line moves the template into marketing.
It reports that a specific order was delivered. A review request or a voucher would change the category, so this version stops at the fact.
Template body
Hi {{1}}, order {{2}} was delivered on {{3}}. If the parcel is damaged or missing, tell us within {{4}}.Sample values
Submit these as the examples Meta reviews. Replace them with your own customer data only at send time.
| Variable | Sample |
|---|---|
| {{1}} | Asha |
| {{2}} | HL-10442 |
| {{3}} | 14 Oct 2026 |
| {{4}} | 48 hours |
Buttons
There is a problem
Quick reply
Delivery details
Website link
https://houseofloom.example/orders/{{1}}
Sample: https://houseofloom.example/orders/HL-10442
When to use it
Send it when the courier marks delivered, not when the rider starts the last kilometre. The problem button should open a support thread in your inbox, with the order id already attached.
Keep the returns window honest. If your policy is 7 days for a size exchange and 48 hours for damage, this template is only the damage line. An exchange offer is a separate message.
Tips for getting it approved
- Do not add 'how did we do?' or stars. That is a new purpose.
- The date sample should be a full date, not 'today', because the message may be read tomorrow.
- Support button first, details second, so a problem is the easy tap.
Frequently asked questions
Can I ask for a Google review here?
Not in this utility template. A review request is marketing or at least a different utility purpose. Submit it on its own if you need it.
What if the courier marked it delivered and the customer disagrees?
That is what the problem button is for. Do not tell them to argue with the courier in the template text.