When to escalate
Low confidence scores, billing disputes, VIP tags, or explicit “talk to human” should route instantly.
Pass context, not transcripts only
Agents need intent summary, cart value, and prior bot actions—not a wall of messages.
Implementation checklist
- Define success metrics and baseline
- Map customer journeys and consent points
- Pilot one flow, then expand with Mark360 analytics
Mark360 agent workspace
Agents pick up threads with AI summaries and suggested replies to close faster.
Mark360.ai is built for teams that want WhatsApp and Instagram automation with AI agents—without sacrificing compliance or customer trust.